Request letter for using song

Permission Letter for Using Song

Examination of Years and Years Website

Casting

Ancilliary Draft Planning

I built the digipak template on Photoshop from scratch. I used a black box for the background to easily highlight and show the different measurements. I had researched on other digipak templates and I had copied the basic template, including measurements of normal CD cases, which is 4.75'' by 4.175'', although the height and width can vary. The unfinished CD digipak show the CD in the top middle. Usual CD covers have it on the top left, or inside right. but since it is in the middle, it can fit additional pictures that we might use to tell the audience the narrative without needing to view the music video. The boxes were made and measured using a grid so that they were all equal, and the CD was made using the ellipse tool, under the shape section. This is our main guide for the actual digipak.

Audience Profile

Audience Profile

Costume and Props

Location Recce

Short List of Potential songs

Potential Performers (Auditions)

Risk Assessment

Do's and Don't's of design work

When it comes to design work, there are a number of things which should be done. However, there are many things which should not be done when forming a design. Below, I will be explaining what should be done in design work and what should not be done in design work. 

1. Do: Apply contrast to the work

It is important that the design work consists of contrast, especially when it comes to the typography or even the background. Also, when it comes to the chosen font, it may be beneficial to use a range of different font weights such as bold or light. 

2. Do: Make sense of the work

It is crucial that the design work makes sense. The design work should be made for a specific purpose instead of only making it look good. The work should be understood no matter how many layers or fonts are used within the design work. 

3. Do: Use smart guides

As technology has developed over the period of years, we have been introduced to a number of drawing softwares. Due to this, we are able to form our work correctly and it prevents us from making huge mistakes within our design work. Therefore, it is crucial to use softwares which will benefit the construction of the design work.

4. Do: Leave place between the words

There should be space between the letters, lines and paragraphs in design work. It is important to identify whether the design work is readable. 

5. Do: Carry out research on different techniques

Design changes each year. Different designs and typography is seen everywhere, in advertisements, billboards, even on the streets. Researching on new trends and techniques will allow old as well as new techniques to be used within the design work. 

1. Don't: Use too many fonts

Fonts used in design work should be picked because of a specific mood. At least two to three fonts should be used to keep the design professional as well as clean.

2. Don't: Go too extreme with the design work

The design should be known beforehand, as it will help to form the design in an easier way. The direction at which the work is going should be known, not only with typography but with the entire work. Therefore, the design work should not be overdone. 

3. Don't: Depend on the effects of Photoshop

The effects of Photoshop should not be depended on. Photoshop should be used when necessary, in order to improve work. When the effects of Photoshop are used, the different options should be played with until the final project is correct. 

Photography Plan

Primary Photographs Needed

1) Mid-Shot of Main Boy leaning against the wall (Used for CD front cover), wearing long-sleeve shirt with v-neck, face facing towards camera, body at 45' counter-clockwise

2) Evelina and boy giggling, shallow focus, close-up of faces from left hand side, boy wearing long trench coat, navy coloured. Girl wearing hoodie (Used for website)

3) Long shot of empty highway, or empty street during dusk or day (cloudy and dark), boy with hoodie on, walking away from camera. (Front cover of Digipak or website)

4) Close-up, half of boy's face, one in light and the other in shadow, looking towards camera, black and white filter, v-neck top (Back cover of CD digipak)

Secondary Photographs (May not be used)

1) Broken frame, close-up (Used for Website)

2) Mid-shot behind Evelina and boyfriend, two holding hands (Used for website)

Storyboard

The beginning shows the shots used and approximately how long they will last. The storyboard can help us visually in what we need to do for it to finish as close as possible to the storyboard. As a typical storyboard has, the additional notes are present in order to give us extra guidance as opposed to just visual art. I added exact seconds and this strict timing can help us edit it more professional and make it flow easily.

Years and Years Branding Moodboard

Music Video Moodboard

Target Audience

Production Schedule for Music Video - Daniel

Institution Research